Health & Beauty Marketplace iHerb Opened an Office in Russia
Global health & beauty e-commerce store iHerb opened an office in Moscow. Key objectives for the Russian team will be further advancement of customer service and marketing activities.
"Opening office in Russia is an important step for our company. Our customers are the highest priority for us. iHerb’s office in Moscow allows us to get closer to our customers in Russia and be able to serve them at a higher level of quality and speed. " – says iHerb President Emun Zabihi.
The head of the Russian office is Ilya Mikin who has comprehensive experience in marketing and advertising in leading international and Russian companies. Before joining iHerb he was general manager of Maxima agency (part of ADV Group), head of BU Marketing at OZON and media director at Unilever.
"I am glad to join a very professional team of iHerb. Opening an office in Moscow shows the importance and growing perspective of the Russian market for the company. I believe that already in the near future our customers will see positive results of that move" – says the general manager of Russian office Ilya Mikin.
iHerb company was established in 1996. Today this is a global e-commerce store that specializes in health, beauty and also eco-friendly goods.
The assortment of iHerb exceeds 30,000 curated goods from 1,200 producers from the USA, Canada, South Korea, Japan, and France. The assortment includes natural and organic products of vitamins, supplements, grocery, sports, bath and beauty, and pets.
Today orders from iHerb are delivered to 150 countries. And people of 34 nationalities work for iHerb.
Russia is one of the leading countries for iHerb. Russian customers give one of the highest NPS scores to iHerb: about 80% are ready to recommend the store to their friends.