I liked everything) I chose a color for a long time - I also watched videos with these lipsticks, but still the camera always distorts the color. Just like in the photo for this product from iHerb, they have it more red. But in fact, it is similar, but more crimson. The color is very rich and pleasant. It is much brighter than ordinary hygienic lipsticks with color) the texture is pleasant, soft, slightly shiny after application. A pencil of such a comfortable shape that it is very easy to paint along the contour of the lip. Here it is very straight. I wiped it off after applying it with my hand and noticed that the lips seemed to be colored, but I like it) it turned out to be a less bright and more natural color. In general, buying a fire. Not a very dark shade, but not light either) In my first photo, a rather similar lipstick color, I hope it helps you)